A new McDonald’s restaurant in Wellington, New Zealand used SMS marketing to promote foot traffic during its opening weeks. The radio and SMS marketing campaign brought in just under 12,000 customers per week- about 2800 more customers than the average for pre-existing McDonald’s restaurants!

Cars are an amazingly wonderful invention that people don’t really think about too much. Think about what it was like a hundred years ago. If you lived in the city, you would likely have to walk everywhere. People also rode horses, and buggies and other horse drawn vehicles, but the streets were filled with horse manure. That meant it didn’t smell very good. To be sure, life is much better with cars.

Almost all religions impose to its adherents certain rules concerning the diet and the foods which are or are not allowed to be consumed. We have once Muslims who don’t consume pork, Jewish who don’t accept amphibians or Buddhists who totally interdict the killing of animals and their consuming. All the rules derived from the words of the religious deities and are mentioned in every holy book of the different religion.